Building Your Brand on LinkedIn

If you’re eager to progress in your chosen career, then this is the course for you. LinkedIn is a great platform to sell yourself to potential employers or just to make connections and engage with others who work in the same field as you. If you look your best on LinkedIn, the right people will notice. This course will show how you can maximise your profile and presence to get ahead.

About this course

Social media is great for keeping you up to date with everything you’re interested in, and to form connections. Businesses, of course, are on social media, too, and LinkedIn is the platform of choice for organisations and professionals.

But you’re not just a person on LinkedIn. You are essentially a ‘brand’. And your brand is key when it comes to being recognised by your peers or potential employers and clients, especially on this platform. So, if you’re new to LinkedIn or want to boost your presence, you’ll need to know what to do to maximise your appeal and build that brand.

iAM 00183 - Building Your Brand on LinkedIn - Landing Page

What you will learn

This course will help you establish how you want to be perceived by your peers, clients, and potential employers. We’ll also show you how you can build a network of meaningful connections with other users in your field to maximise brand awareness. And while keeping up with all of LinkedIn’s tools and features can feel daunting, we’ll guide you on how to use the best ones to support your brand image.

 

Engaging the learner

There’s lots of advice out there about how people can build their brand, but we wanted to do something a little different. While many of us might use LinkedIn, it can still feel intimidating and confusing at times. Using the character of a dancer who’s skilled in their chosen field but struggles to market themself on the platform, the course is designed for learners to be able to relate to their concerns.

By the end of the course, and, like our dancer, learners will feel ready to get cracking with building their own brand. As well as using top-notch video animations, this course also features a mixture of interactions to engage and test learners. The multiple-choice questions, step-by-step guides, and image maps all enable learners to fully absorb and retain the information.

Accessibility

Everyone has the right to learn and learner need can vary demanding on environment or disabilities. This course comes with transcripts so people have text options for an media, subtitles for all videos and is screen reader friendly with alternative text.

We take a number of steps to ensure visuals and navigation is easy for your people. For more information on the steps we take for accessibility check out how we make our courses.

Our customers

Making workplace learning fun

Yeo Valley Organic
Odeon
Currys
Halfords
Lotus
lastminute.com
DPD
Great Places Housing Group
Dreams
Lanes Group PLC
Mountain Warehouse
Travel Counsellors
Sysco
The Entertainer - TheToyShop.com
Countrywide
Yeo Valley Organic
Odeon
Currys
Halfords
Lotus
lastminute.com
DPD
Great Places Housing Group
Dreams
Lanes Group PLC
Mountain Warehouse
Travel Counsellors
Sysco
The Entertainer - TheToyShop.com
Countrywide