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One half of the Tom duo, Tom 1 is our Chief Operations Officer. Tom set up all the systems, so got to the naming first and so beat Tom 2 to the numbering system. Tom has worked on £750m of transformation and was lucky enough to learn from the best at Harvard. Sometimes called the Godfather, he's in charge of all operations and processes for iAM.
Having the number one after his name, rather than 2!
The other (better😍) half of the Tom duo, Tom 2 is our Chief Design Officer or flouncy diva creative director as the wider team affectionately know him. Jeep-loving-check-shirt-wearing-fruity-tea-hater. Ex-Dreamworks, Cartoon Network and Hasbro to name drop, T2 is the director/producer of the iAM brand & content library, marketing activities and bespoke client assignments. Oh and he whips his beloved creative team into shape. Not whips, erm… motivates 😂.
Queen ‘creative type’ Diva
Gemma is our only Head of People & L&D and so (by default), the best. As a previous Head of Operations in Cyber Security, with a real passion for workplace culture, her brain is a melting pot of solving business problems, employee experience magic and learner-centric initiatives. When she’s not forcing the team to bond or championing reflection and feedback you will find her killing houseplants, catching her knees on stationary objects and watching admittedly terrible television.
Being a fun sponge by interrupting the creative team’s idea sessions to impose metrics, ROI and evaluation models.
Just like the Terminator, Clare’s mind functions like a finely tuned supercomputer, seeking out and destroying problems with ruthless efficiency. Yes, Clare is our Programme Manager, And that means she organises scriptwriters, artists, and animators with the precision of a steely, heartless automaton. She’s the one responsible for making that ‘Course Roadmap’ from a mad fever dream to a reality. For Clare, a great Friday night is one spent alone with a bottle of wine and a complex spreadsheet, bringing order to the chaos and a plan to the workflow. But if you mess with the filters on that spreadsheet, it’s, “Hasta La Vista, Baby.”
Extraordinary ability to find missing things and solve problems creatively.
Jake is our Art & Content Director having previously served as Creative Manager, and plain old writer. Once upon a time he was also a musician and voiceover artist. He was even the voice of Darth Vader for a (very, very) short period. Now he directs animated content for iAM and writes lots of screenplays. Drawing on over 20 years' experience as a professional script and screenplay writer for some of the biggest brands in the UK, Jake lovingly crafts and polishes iAM courses until they shine like diamonds.
Crafting screenplays into well-baked story cakes.
Hailing from God’s own country, (does Leeds count?), our Steph is a reet skilled lass. Not only is she a former Olympic gravy swimmer and chief Yorkshire pud tester, she’s actually got a load of useful teaching and people skills. That’ll help her with her new role as iAMs chief client support. Or ‘Customer Delight Manager’ as we like to call it (sounds friendlier, right?) Don’t let our Yorkshire jokes put yer off, Steph is a northern powerhouse of intellect and is excited to sink her teeth into any problems our customers might have. Let’s say ow do to Steph. Working at iAM is waaaay better than workin’ da’n pit. Probably.
Will batter you at boardgames and is a voracious book reader.
Remember that scene from The Wolf of Wall Street? You know the one, with Matthew McConaughey and the chest-thumping? Well, that is kinda like our latest recruit Nathan, but with less day drinking and chest slapping. Although he is partial to a beer. Nathan is our super (hot) sales lead. His mission? To supercharge our growth and run the sales arm of iAM. As a veteran of customer-facing roles, he understands what’s important to building deep and sustainable customer relations. What does he do in his spare time you ask? Apart from re-watching Wolf of Wall Street? It’s Mars Bars. He’s all about deep frying them. Other credentials include: helping build the Olympic park, cooling the London stock exchange, helping build Jags and Bentleys and helping Amazon and Coca-Cola find their perfect match. We think you’ll agree this is a pretty eclectic career. When he’s not working he is either playing, coaching or watching football and being Dad to his 3 boys.
Humming, Chest Thumping & Mars Bars
In amongst the chaos, every business needs a calm, soothing voice to keep everyone else sane. Kinda like David Attenborough. Well, that’s Lauren. Except, you know, much more feminine. She does like being out in nature, hiking, though. After 4 years down in ‘that there’ London, she felt the call to return home to the North to help us with our sales. She’s ideal for the job, really, with tons of experience in upskilling people and leaning on her passion for making sure the customer is satisfied. In her spare time, Lauren’s a great cook and loves a glass of wine, so she fits right in here. Plus, with all the lifestyle, coaching and self-help stuff she reads, some of it is bound to rub off on the team. We need it.
Knows a Chardonnay from a Sauvignon Blanc
Sophie has worked at loads of top businesses with transferable skills, so working with our production team should be a breeze. Outside work, Sophie has a wanderlust, travelling for months at a time through breathtaking parts of the world whenever possible. An unofficial member of iAMs exclusive book club (there’s an induction period), Sophie loves a psychological thriller or true crime novel / podcast / show. A hidden dark side, perhaps? Mwah-ha-ha!
Holly is here to tell the world about the fantastic work we do and share the expert knowledge we have here at iAM. As our Marketing Manager, she’s whipping our digital and brand presence into shape, creating campaigns and turning our constant stream of ideas into a reality. Although it mostly involves making Tom 2 create nice graphics for her. When not glued to a laptop, she’s out walking the dogs, jetting off to travel the world or re-reading Harry Potter for the 30th time.
Collecting leads for Sales & emptying her bank account one bucket list destination at a time
Rebecca has stepped into Marketing, which is just as well because she’s massively experienced in that sector. Call us traditionalists but we hire people for their skills. Rebecca rides a Peloton, makes scented candles, cares about her well-being and owns a ShihPoo doggo, so you’re probably thinking ‘yup, I know her!’ but you’d be wrong. She’s a perfectionist who dresses in black, is smart as a whip and will batter you at Monopoly. The juxtaposition in personality really suits our team well.
The ability to anticipate the wants and needs of our audience and transform mere interactions into unforgettable adventures!
Chloe lives and breathes marketing. Well, that and y’know, air. But she really does have a passion for crafting engaging online content. Perfect for us, then. If she’s not devising strategic campaigns, you’ll find Chloe indulging her wild side (that’s out in nature with her beloved doggo, or travelling to far-flung corners of the world, rather than all night raves). Although she does LOVE a live gig too. Recent ones include Muse, Mumford & Sons and Ed Sheeran - y’know, the stuff we tend to avoid at iAM HQ. Depends who’s in charge of the radio, obvs.
Problem solving & investigative skills to rival Sherlock Holmes!
Having just joined us from Liverpool University, Hannah is determined to distinguish herself in the marketing world. That is, if she can adapt to regular working hours after all those long lie-ins - it’s a shock to the system for sure. Hannah has a passion for anything creative, so she’ll be a regular producing social content and talking to customers who get in touch. She’s also keen on bold content that pushes boundaries - a perfect fit for our disruptive team, then. If she’s not being creative, you’ll find her at the Maccies drive-through - or better yet, on the sofa in front of some rubbish telly. Some of those student habits are hard to break, right?
ALWAYS has a lip-balm with her.
A wizard with words, and now featuring the appropriate hair/beard combo, Dani’s an iAM original. A former bank worker and, bizarrely, radio DJ, he swapped his calculator and microphone for a keyboard to let his creative side shine. Dani has written for websites, wrasslin’ magazines and even rap songs, but his true passion is heavy metal. Could you have guessed? When he’s not headbanging at a gig, he’ll be quaffing a cold beer in the garden with his little white cat, Jadzia.
Has the power to perform religious ceremonies, provided they are pirate-themed.
Our office superhero, Izzy, is the perfect fit in our team because she’s got mad skillz and is a little quirky. We like that kinda thing. Izzy has, well, a varied taste in music, from heavy metal to country, but she’s also a… *checks notes* choir leader?! She loves cooking, raising money for charity and doting on her cat, Pidge, who even has a star named after her. See, quirky. Perfect for iAM.
Bringing people together with the power of music. That, and recognising a decent chips and gravy from a thousand yards. Gotta love the North.
Hanna is our wizard of animation. A rigging mentalist, DUIK, Rubber Hose crazy horse. Known for her interest in paranormal phenomena and post-production. A strange combo but not as strange as her live role play forest action. Oh and she really digs mountains and exploring the sea. Hanna has worked her way from junior animator to our go to in-house animator guru. A true master of her craft. Relentless in her efforts, she keeps the animation side of the biz ticking over. Also Interested in world domination and cats.
The top dawg design and storyboard artist at iAM. Oliver enjoys fancy footwear (62 pairs and counting) and spending his time getting lost in the Welsh mountains. Oh, and he‘s also pretty pretty good with Adobe Creative Suite. Oliver has 20 years of experience on the design and storyboarding scene. A true traditionalist when it comes to planning our art using an actual pencil and paper. Oh yeah, he also is the North-Walian-Gangster-Rhyl-Massive. Not like the GLC, that would be hideous.
Olli loves living life in the fast lane. No, really. When he’s not tearing up the racetrack on his motorbike in the National Championship, you’ll find this affable chap sipping pints with his mates down the pub (though obviously, never on the same day. Don’t drink and drive, kids!). Olli used to brave the cold and rain in his rugby-playing days, but spending time with friends and listening to podcasts is a much more pleasant way to get ‘chilled’. A smiley fella, he brings his happy vibes to work - no two days are ever the same in the sales world, and Olli wouldn’t have it any other way.
Makes a wicked Cappuccino!
Nik’s biography reads like a dating profile. Y’know; “Nik is a great listener - always there to help solve problems and offer advice. He spends time writing short stories, paints, is a great photographer and always has a smile on his face…” All true, like. Fact is, Nik is your ideal partnership manager - he’s got the credentials and swagger to back it up. He’s also a jack of all trades - when he’s not building lasting relationships, you’ll find this family man taxiing his daughter around or watching sports, including his beloved Aston Villa. A real charmer. Some people have all the luck.
Looks and acts younger than he actually is, convincingly.
It’s fair to say that Lumko is a bit of a ‘Jack of all trades’. But this is a positive character trait. With so many strings to his bow, from accountancy to musician (and ultimately, to sales), he’s got a lot of experience to draw from. And talking of music - well, Lumko is an accomplished one - we’ve had the pleasure of hearing his latest tunes at iAM HQ before release. Outside his work commitments, you’ll find Lumko reading, watching A LOT of movies, following his beloved Chelsea (the footy club, not the flower show) and hanging out with friends and family. He also made a point of telling us how big a fan of lasagne he is, we’ve yet to find out how he feels about Mondays.
Can make the perfect fried egg every time. Crackin’.