Sector Knowledge (Verticals)

To be the best of the best in sales, you need to know your industry inside and out. You should know all about your products/services, customers, company, and competitors. These are the things that will give you that little bit extra to help you know what to pitch, to whom, when, and how. It may seem like a lot to get to know, and this course will help you get on your way.

Who should take this course?

If you work in sales, it’s likely that you’ll regularly answer questions about your products and sector. So, this course is for you.

It’ll show you why learning all there is to know about your sector is important, help you identify ways to learn more, and explain how to apply these techniques so you can learn about your sector.

iAM 00178 - Sector Knowledge (Verticals) - Landing Page

By the end of this course you'll be able to:

  • Identify key knowledge needed about your sector to improve sales 
  • Use appropriate techniques to effectively obtain information on your sector to improve sales 
  • Use competitor analysis to identify and promote your USPs and overcome competitor objections

Accessibility

Everyone has the right to learn and learner need can vary demanding on environment or disabilities. This course comes with transcripts so people have text options for an media, subtitles for all videos and is screen reader friendly with alternative text.

We take a number of steps to ensure visuals and navigation is easy for your people. For more information on the steps we take for accessibility check out how we make our courses.

Our customers

Making workplace learning fun

Yeo Valley Organic
Odeon
Chester Zoo
Currys
Halfords
Lotus
lastminute.com
DPD
Great Places Housing Group
Dreams
Lanes Group PLC
Mountain Warehouse
Travel Counsellors
Sysco
The Entertainer - TheToyShop.com
Countrywide
Yeo Valley Organic
Odeon
Chester Zoo
Currys
Halfords
Lotus
lastminute.com
DPD
Great Places Housing Group
Dreams
Lanes Group PLC
Mountain Warehouse
Travel Counsellors
Sysco
The Entertainer - TheToyShop.com
Countrywide